Traditional portfolios often focus heavily on stocks and bonds, but these asset classes are not the only options available to investors. Alternative investments — such as real estate, private equity, hedge funds, and commodities — have become increasingly popular in wealth management because they provide opportunities that go beyond the public markets. By including alternatives, investors can seek higher returns, reduce risk through diversification, and explore strategies not tied directly to stock or bond performance.
While alternatives offer appealing benefits, they also come with challenges such as limited liquidity, higher fees, and greater complexity. Understanding what these investments are, why investors consider them, and how they fit into a broader wealth management plan is essential for making informed decisions.
What Alternative Investments Are
Alternative investments encompass a wide range of assets outside of the traditional stock-and-bond universe. Key categories include:
- Real Estate – Properties or real estate investment trusts (REITs) that generate income and potential appreciation.
- Private Equity – Investments in private companies not listed on public exchanges, often targeting growth or restructuring opportunities.
- Hedge Funds – Actively managed funds that use advanced strategies such as leverage, arbitrage, or short selling.
- Commodities – Physical goods like gold, oil, or agricultural products that can act as inflation hedges.
- Private Credit – Loans made to businesses outside of traditional banking systems, offering potentially higher yields.
Each type of alternative has unique characteristics, risks, and potential rewards, making them versatile but also more complex than conventional investments.
Why Investors Consider Alternatives
Investors turn to alternative investments primarily for diversification. Because alternatives often behave differently than stocks and bonds, they can help reduce portfolio volatility. For example, commodities may rise in value when inflation increases, while private equity may capture growth not available in public markets.
Another reason is the potential for enhanced returns. Many alternatives aim to deliver returns that are less correlated with traditional markets, which can protect portfolios during downturns. While they are not without risk, alternatives can add resilience and growth opportunities when incorporated thoughtfully into wealth management strategies.
Common Types of Alternative Investments
Understanding the most common categories of alternatives helps clarify how they work:
- Real Estate – Includes direct property ownership, real estate funds, and REITs, providing income through rent and appreciation.
- Private Equity – Focuses on ownership stakes in private companies, often with long investment horizons.
- Hedge Funds – Use specialized strategies that can generate returns in both rising and falling markets.
- Commodities – Gold, silver, oil, and agricultural products can act as hedges against inflation and market volatility.
- Private Credit – Provides lending to businesses that may not access traditional bank loans, often in exchange for higher interest rates.
- Infrastructure – Investments in large-scale projects like roads, utilities, and energy, which can generate long-term income streams.
These categories represent the most common ways investors gain exposure to alternatives within diversified portfolios.

Benefits and Risks to Keep in Mind
While alternatives can add diversification and return potential, they also introduce new risks. Benefits include portfolio resilience, potential inflation protection, and access to non-traditional growth opportunities. Risks involve reduced liquidity, higher costs, and the need for specialized knowledge to evaluate investments.
Data shows the growing role of alternatives in wealth management. Preqin reported that global alternative assets under management reached $13.7 trillion in 2021 and are projected to grow to $23.3 trillion by 2027 (Preqin, 2022, Future of Alternatives 2027, https://www.preqin.com/insights/research/reports/future-of-alternatives-2027). This rapid expansion highlights the increasing demand from investors and institutions seeking new ways to balance risk and return.
How Alternatives Fit into a Wealth Management Strategy
The decision to include alternatives depends on individual goals, risk tolerance, and liquidity needs. For some investors, a small allocation to real estate or commodities may provide diversification. For others, particularly high-net-worth individuals, private equity or hedge funds may play a larger role in capturing unique growth opportunities.
Advisors often recommend alternatives as part of a broader strategy, not as replacements for traditional assets. By integrating them thoughtfully, alternatives can complement stocks and bonds, helping to reduce risk and enhance long-term performance. The key is determining the right balance based on each investor’s objectives.
Balancing Growth and Risk with Alternatives
Alternative investments are not for everyone, but they offer unique opportunities for those who understand their benefits and limitations. By diversifying beyond stocks and bonds, investors can tap into new sources of growth and strengthen portfolios against volatility. The challenge lies in evaluating risks carefully and ensuring alternatives align with overall financial goals.
If you are considering alternatives, now is the time to explore your options. A trusted advisor can help determine which types of alternatives may be suitable for your situation and how much exposure is appropriate. With the right strategy, alternative investments can play a valuable role in building wealth and achieving long-term financial security.












